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4 Keyword Optimization Guidelines For Usability And SEO
Since most users visit websites after using search engines, optimizing your website for those engines is valuable in obtaining more traffic. The basic factor which determines how websites rank on a...
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Usability, SEO And The Modern Day Internet Marketing Professional
This is not an article about internet marketing. Nor is it an article about the use of social media for internet marketing. Much has been said about that already. Rather, this is my personal take on...
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Usability Testing Of UK Cinema Websites – Part 1
During a recent spot of unavoidable eavesdropping in a slow-moving queue, I overheard two ladies expressing great frustration at their less-than-positive experiences on cinema websites. This reminded...
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Usability Testing Of UK Cinema Websites – Part 2
In Part 1 of this article, we have seen the usability problems encountered by users when they try to book cinema tickets for kids on a Saturday morning. The websites that were tested were all UK...
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6 Ways To Recruit Participants For Remote Usability Testing
One of the main pillars of the user-oriented design involves testing your own assumptions and design solutions. Usability testing is very important in the design process. It allows you to verify...
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Google AdWords? Usability Guidelines For Paid Search Campaigns – Part 1
When starting a paid search campaign, whether you are using Google AdWords or another popular platform, you will always want to make sure that consideration is given towards on-site usability first...
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Google AdWords? Usability Guidelines For Paid Search Campaigns – Part 2
This article continues where we left off in last week’s article. As we have seen so far, it is of no use paying for Google AdWords campaigns if users find it difficult to achieve their objectives once...
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Happy Birthday! UsabilityGeek is Two Today!
Yes indeed! UsabilityGeek is 2 years old today! It has been another great and eventful year and surely would take me much more than a simple post to describe the awesome people I have interacted with...
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9 Guidelines To Make Your Blog More Readable
According to the Nielsen Norman Group, the average person spends less than a minute on a webpage. Many users only take 10-20 seconds to decide whether to stay on the website or explore the depth of...
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New Five Euro Banknote – Balancing Security With Usability
Very often we associate usability with websites or applications. Unfortunately, this is a very limited view. Usability encompasses anything that we interact with, such as household appliances,...
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10 Guidelines for Improving Your Eye Tracking Studies
At Cyber-Duck we’ve been carrying out in-house eye tracking studies since 2008, gathering useful data and real insights into user behaviour to improve our creations for the web. Here we’ve collected...
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Product Video Usability Guidelines and Best Practices
The old adage “a picture is worth more than thousand words” is even more true with video: one second of video contains around 25 images, so with a video of one minute you’ll easily get over a thousand...
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UsabilityTools Review – More Research For Less Money
UsabilityTools.com seems to answer the needs of UX researchers, designers and marketers all combined. It’s a comprehensive testing platform with 9 tools you’d normally use separately via multiple...
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The Usability Of Your Website Starts With Its Content
Before going any further, it’s important that we make one point very clear. Regardless of industry, niche or interest, the internet is a competitive place to advertise services or attempt to do...
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World Usability Day 2013 – Healthcare: Collaborating For Better Systems
World Usability Day 2013 will be celebrated this Thursday 14th November. In this annual event which has been celebrated since 2005, a common theme is selected to be covered by usability enthusiasts...
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Rebranding UsabilityGeek
You ‘may’ have noticed, that there have been a couple of changes in the overall look and feel of UsabilityGeek. The most visible changes are of course in the user interface of the site. These,...
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ROI Of Usability
We all know that investing in usability is essential for creating a simple and intuitive experience for the customer. But some may not consider this enough to justify the costs associated with...
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5 Guidelines For Setting Up A Usability Study – Startup Style
No matter the size of a company, usability testing can be viewed as a luxury that all too often gets scrapped off the agenda as deadlines start to loom. In my experience of working in the young and...
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Enhancing The Usability Of ‘Meet The Team’ Pages
‘Meet the Team’ web pages are becoming a good way to show your resourceful team as part of your organizational work. It is not the latest buzz but yes, many organizations have come forward to...
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Usability and Affordability: The Perfect Match for Customer Retention?
There’s an old customer adage — you get what you pay for. However, in recent years, that’s not always been the case. Cheaper products tend to have less features, but sometimes outperform their more...
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